Fisher Investments Australia® serves as investment manager and outsources aspects of the day-to-day investment advice, portfolio management and trading functions to our affiliates. In particular, the day-to-day portfolio strategy decision-making is conducted by our US-based parent company, Fisher Investments.
As a client, you will receive a tailored investment portfolio we believe is appropriate to help reach your investment goals, managed with an investment practice deeply rooted in time-tested processes and philosophies. Fisher Investments’ portfolio management approach—combined with proactive, personalised client service—has helped clients achieve their financial goals for over 40 years. Globally, Fisher Investments currently serves over 165,000* clients.
Fisher Investments’ Investment Policy Committee (IPC) has over 150 years of combined financial industry experience. Supported by a large Research Department, the IPC monitors global economic and market conditions and makes strategic investment decisions for client portfolios, an approach based in active, flexible portfolio management. Scroll down to learn more about Fisher Investments’ portfolio management approach and tailored client portfolios.
*As of 30/09/2024. Includes Fisher Investments and its affiliates.
Our Approach
Investment Style
Active, flexible and global. Fisher Investments tailors your investment portfolio based on forward-looking market views. This investment style capitalises on opportunities around the world, taking into consideration your personal objectives, risk tolerance and investment mandates.
Investment Philosophy
Fisher Investments’ investment philosophy is the set of financial principles that guide all investment decisions, rooted in the firm’s belief in capitalism and the power of free markets.
Top-Down Approach
To address the daunting task of selecting from tens of thousands of securities globally, Fisher Investments employs a top-down investment process and leverages a large research team to help make sense of a complex and vast investment landscape.
Tailoring Your Investment Portfolio
Investment success is personal—the management of your assets should be too. Your investment portfolio deserves more than a one-size-fits-all financial plan. Discover how we build investment portfolios tailored to each client’s situation and financial goals.
Top-Down Investment Approach to Portfolio Management
Fisher Investments believes approximately 70% of long-term portfolio returns are attributable the mix of equities, fixed interest, cash or other securities in your portfolio. This asset allocation decision is often determined during the portfolio construction process through one of two common approaches: top-down or bottom-up investing. A top-down process generally places more emphasis on macroeconomic forecasts than on individual stock picking, which is the primary focus in a bottom-up process.
Fisher Investments’ top-down approach begins when the Research Department gathers information about regions, countries, sectors and industries, then analyses that info from a top-down perspective using economic-, political- and sentiment-based factors. This information assists the Investment Policy Committee in determining asset class decisions, as well as country and sector forecasts and portfolio themes.
From there, Fisher Investments’ portfolio management teams may seek to emphasise parts of the market they believe will perform best, such as particular countries and sectors. Finally, they analyse individual securities and select the ones they believe best capture the high-level views. We believe this flexible, active approach to portfolio management enables clients to capitalise on global investing opportunities and help achieve their financial goals.
The Four Elements of a Personalised Asset Management Approach
Fisher Investments combines experience as a professional portfolio manager with world-class service and state-of-the-art research to help clients meet their long-term goals.
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Personalised
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Flexible
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Disciplined
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Global
Personalised
After a detailed conversation about your personal portfolio considerations, we will recommend an initial strategic asset allocation based on your specific objectives. We will review this asset allocation with you in detail before your portfolio is invested.
Flexible
Fisher Investments’ approach can help enhance returns and reduce risk by making forecasts and changing asset allocations accordingly. This tactical approach is different from the style of investing in many mutual funds, exchange traded funds (ETFs), or from money managers who tend to adhere to a static allocation and are unwilling or unable to make changes based on market conditions.
Disciplined
Fisher Investments uses a time-tested investment approach that informs the mix of equities, fixed interest and other securities to hold in your portfolio. Fisher Investments first analyses the global macroeconomic environment and market conditions to identify what they think are the most attractive investment categories. Then, they select individual securities within those categories that fit your tailored investment strategy.
Global
Fisher Investments seeks to maximise opportunity and manage risk by investing globally. Many Australian investors tend to focus solely on Australian equities. However, Australia makes up about 2% of the global stock market.* Investing globally can help take advantage of worldwide opportunities many miss.
*Source: FactSet. MSCI All Country World Index constituents as of 31/03/2024.
The Benefits of Active Portfolio Management
Fisher Investments’ investing style emphasises an active, flexible approach. Whilst passive portfolio management rightly has its supporters, we believe if passive investing was always as easy as it sounds, then everybody would be doing it effectively.
Passive Portfolio Management Has Its Challenges
Yet, being a true passive investor requires extreme discipline that many people often struggle to attain. Investors frequently react emotionally to uncertainty, whether through market volatility or economic, political or personal challenges.
Studies have found that people feel the negative impact of a loss to a much greater degree than the positive impact of a gain. This often means that even relatively modest volatility or downturns can lead investors to panic and overreact to short-term changes by pulling money out of the market and re-entering the market well after the recovery has begun.
Emotional Decision-Making Hampers Passive Investing
Emotion is the downfall of effective passive investment retirement strategies. As soon as you let your feelings drive you into action, you’re no longer a passive investor. Almost inevitably, this subjective bias influences investment decisions, particularly during times around market peaks or troughs.
The Benefits of Active Asset Management
On the other hand, a good active investment manager has the experience and analytical resources needed to help investors avoid investing pitfalls. An active manager, such as Fisher Investments, has a wealth of research and analytical resources to better ensure that your portfolio is positioned to help you meet your financial goals.
Stay Disciplined, Follow the Plan
What many investors need is an asset allocation aligned with their long-term goals. As we’ve discussed, having the discipline to endure the ups and downs of a passive approach is something with which many investors struggle, so it’s also valuable to consider how your investment manager may help prevent you from making a costly error in judgement.
The key with either active or passive investment is to stay disciplined and follow your plan. The difference is that with an active manager, you have someone knowledgeable there to help you steer a steady course when emotions and uncertainty arise.
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Learn More
Learn why 165,000 clients* trust us to manage their money and how we may be able to help you achieve your financial goals.
*As of 30/09/2024
Includes Fisher Investments and its affiliates.
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