Personal Wealth Management / Expert Commentary

A Continual Push For Better

Hear from founder, Ken Fisher, about why our company has always looked to take new paths over its history

In 1979, Ken Fisher founded Fisher Investments and began managing discretionary assets with a fundamental belief in capitalism and free capital markets. We start with the simple notion that supply and demand are the sole determinants of securities pricing. In addition, we believe capital markets are relatively efficient discounters of all widely known information.

Thus, to add value through active management, one must identify information not widely known or interpret widely known information differently—and correctly—from other market participants. Throughout its history, Fisher Investments has continuously developed ways to look at capital markets differently.

Ken Fisher's theoretical work in the 1970s popularised the use of the Price-to-Sales Ratio and detailed its relevance as a tool for investment analysis. This tool was used to help manage small cap value portfolios for institutional investors.

In the mid-1980s, Fisher Investments contributed to the recognition of distinct investment styles. These advancements as the foundation for a new series of broad mandate strategies, including Global Total Return, US Total Return and Foreign Equity. Vice Chairman & Co-Chief Investment Officer, Jeff Silk, joined the firm in 1983.

In the mid-1990s, Fisher Investments began offering separate portfolio management directly to high net worth individuals under our Private Client Group. In 1997, CEO Damian Ornani joined the firm. In early 2000, Fisher Investments expanded its service offerings into Canada and the United Kingdom. In 2007, Fisher Investments entered into a joint venture partnership (now a wholly owned subsidiary of Fisher Investments), Grüner Fisher Investments GmbH, which offers its services to investors in Germany. In 2012, Fisher Investments Europe (a subsidiary of Fisher Investments) began conducting business in other European countries. Today, Fisher Investments and its subsidiaries operate in 16 offices across 16 countries—and serve over 165,000 clients globally.*

In addition, Fisher Investments has dedicated significant resources to the emerging field of behavioral finance to better understand not just the tools of finance, but also how investors use these tools. Fisher Investments research has led them to develop practical applications of behavioral finance in portfolio management process.

Fisher Investments research has been showcased in numerous financial journals, including the Financial Analysts Journal and The Journal of Portfolio Management. In 1984, Ken began writing the “Portfolio Strategy” column for Forbes magazine. He also has been writing a weekly column for Germany's Focus Money since 2009 and has contributed to several UK publications as well. In addition, four of Ken's more recent books—Debunkery (2010), How to Smell a Rat: The Five Signs of Financial Fraud (2009), The Ten Roads to Riches (2008) and The Only Three Questions That Count (2006)—were named New York Times bestsellers.

*As of 30/09/2024. Includes Fisher Investments Canada and its affiliates.

Transcript

Visual

A man appears in a white dress shirt. A fly-out in the lower right corner identifies him as Ken Fisher, Executive Chairman and Co-Chief Investment Officer.

The fly-out disappears.

Audio

Ken Fisher: Now, I’m a little always afraid of us having complacency. Because then we become the thing that at a future date, the world should, if you will, end up popular current vernacular phraseology (that I never heard when I was young and don't actually much care for), get disrupted by a new world if we're complacent. But if we keep focus on trying to do never yet done things that will never happen. And it's that which I keep coming back to over time as the part that drives me that I get excited about.

Visual

The screen wipes to reveal text:

FISHER INVESTMENTS CANADA™

Fisher Asset Management, LLC, trading under the names Fisher Investments and Fisher Investments Canada, is established in the USA and regulated by the US Securities and Exchange Commission and the Ontario Securities Commission.

Investing in equity markets involves the risk of loss and there is no guarantee that all or any capital invested will be repaid. Past performance is not an indication of future performance. The value of investments and the income from them will fluctuate with world stock markets and international currency exchange rates.

Audio

The music increases in volume.

Visual

The text dissolves into new text which reads:

FISHER INVESTMENTS CANADA™

This commentary constitutes the general views of Fisher Investments Canada and Fisher Investments, and should not be regarded as personalized investment or tax advice or as a representation of their performance or that of their clients. No assurances are made that they will continue to hold these views, which may change at any time based on new information, analysis or reconsideration. In addition, no assurances are made regarding the accuracy of any forecast made herein. Not all past forecasts have been, nor future forecasts will be, as accurate as any contained herein.

Audio

The music continues to play.

Visual

The screen fades to black.

Audio

The music fades out.

See Our Investment Guides

The world of investing can seem like a giant maze. Fisher Investments Canada has developed several informational and educational guides tackling a variety of investing topics.

Learn More

Learn why 165,000 clients* trust us to manage their money and how we may be able to help you achieve your financial goals.

*As of 30/09/2024. Includes Fisher Investments Canada and its affiliates.

New to Fisher? Call Us.

(888) 291-0675

Contact Us Today